Iron Throne: Kingdom — Another Failed Game Release By Netmarble

Summary: Netmarble’s newly released game Iron Throne: Kingdom is a failure based on App Annie data. While the stock did fall to a low of 123,000 KRW in August 2017, it has since recovered since April 2018 due to a timely 25%  investment in a Korean music label that is home to the K-Pop sensation […]

Zynga: A Sleeping Dog in 4Q14

We forecast that Zynga’s 4Q14 bookings will be at the low end of guidance of around $183 million, based on App Annie revenue ranking trends. QoQ revenue growth in casino games has been wiped out by QoQ declines from its tentpole game FarmVille 2: Country Escape. While new releases Looney Tunes Dash! and New Words […]

Kabam’s IPO Plans Are Kaput

Summary Kabam is a mobile game startup with IPO aspirations and a reportedly $1 billion-plus valuation. In early December, the CEO delayed IPO plans, blaming generally unfavorable conditions for a mobile game company IPO. We show that the real reason for the delay was the disastrous performance of two of three new releases based on […]

Machine Zone: IPO or What?

Machine Zone [MZ] is a Palo Alto-based, mobile gaming start-up with a massively popular Top 3 app store hit called “Game of War: Fire Age.” [GoW] MZ describes Game of War: Fire Age as “.. a real-time mobile massively-multiplayer online game and parallel chat-speak translation application that translates over 40 languages for its players in […]